
Crumbs
About
Turn Prospects into Pipeline — Go-to-market systems built on Clay that increases revenue.
Grow revenue twice as fast with half as many salespeople. We build, test, and scale hyper-relevant outbound systems that do the work of 5 SDRs.
Crumbs specializes in AI-powered outbound systems using Clay as the foundation. We help B2B companies generate pipeline without expanding their sales teams through advanced data enrichment, trigger-based campaigns, and AI-driven personalization. Crumbs + Clay is the revenue partner for B2B teams that want outbound to become a predictable, profitable GTM channel.
Why Companies Choose Crumbs for Clay
Proven Track Record: We've built Clay systems for companies across multiple industries, consistently delivering above-benchmark performance
Advanced Clay Expertise: Our team includes former Clay power users who understand both the platform's capabilities and limitations
AI-First Approach: We combine Clay's data enrichment with advanced AI for trigger detection, personalization, and optimization
Transparent Methodology: Unlike black-box companies, we show you exactly how we build and optimize your Clay systems
Scalable Framework: Our approach is designed to grow with your business, from startup to enterprise
What we deliver
1. Design your data spine 2. Aggregate and enrich your total addressable market with 30+ data sources (tech stack, hiring velocity, intent, firmographic fit). 3. Engineer trigger logic 4. Real-time job changes, funding, product-usage spikes, and web-scraped cues fire automated, multichannel sequences. 5. Ship copy that resonates 6. AI-assisted, human-edited messaging localized in EN ▪ NL ▪ FR. 7. Iterate & transfer 8. Weekly A/B loops, dashboards, and SOPs so your team can run solo—or keep us as operators.
Ready to Scale Your GTM with Clay?
Book a 20-minute audit and we’ll surface three intent triggers you can act on tomorrow.
Contact: ruben@getcrumbs.io
Website: getcrumbs.io
Meeting link: https://calendly.com/ruben-crumbs/20min-intro
Crumbs specializes in AI-powered outbound systems using Clay as the foundation. We help B2B companies generate pipeline without expanding their sales teams through advanced data enrichment, trigger-based campaigns, and AI-driven personalization.
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